Fundraising Principles and Practice (Essential Texts for Nonprofit and Public Leadership and Management) Review

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Fundraising Principles and Practice (Essential Texts for Nonprofit and Public Leadership and Management) ReviewI got this book so I could learn to fund raise for a small animal hospice. This book has everything I could want - psychology, facts, websites, finances... Yes, it's a textbook, but it's easy to read and not boring.Fundraising Principles and Practice (Essential Texts for Nonprofit and Public Leadership and Management) Overview

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The Science of Giving: Experimental Approaches to the Study of Charity (The Society for Judgment and Decision Making Series) Review

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The Science of Giving: Experimental Approaches to the Study of Charity (The Society for Judgment and Decision Making Series) ReviewWhy do people give to charity? What causes some to give so much more than others? What determines which causes people will support and which they will feel less compelled to contribute to? This book answers these questions, and more!
The editors have done a superb job of putting together a great collection of chapters written by academic researchers who study the psychology of charitable giving. For anyone interested in factors affecting how much people give and/or as what types of causes they tend to contribute to, this book will prove truly fascinating. The book also discusses groundbreaking research on the many psychological benefits of contributing to others. Finally, if you are a fundraiser trying to maximize the value donors receive from the contributions they make to your cause, this book is a must read.
The Science of Giving: Experimental Approaches to the Study of Charity (The Society for Judgment and Decision Making Series) Overview

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Getting to Giving: Fundraising the Entrepreneurial Way Review

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Getting to Giving: Fundraising the Entrepreneurial Way ReviewIf you run or oversee a mission-driven nonprofit with limited resources, you need GETTING TO GIVING! Stevenson's deep understanding of organizations and human motivation contributed to his amazing success as a fundraiser for a variety of institutions, large and small, and he shares his wisdom in this gem of a book. The message is clear: real success as an entrepreneurial fundraiser lies in identifying the challenges and unique opportunities presented by potential donors. This approach emphasizes the cultivation of donor-partners in ways that bring major gifts and extraordinary personal satisfaction. Board members and CEOs of nonprofits who want to establish a more effective development function should read-and share-this essential guide to fundraising leadership in the 21st century.
I'm giving this book to fellow board members who need to understand why development efforts often fail to yield truly significant gifts.
Getting to Giving: Fundraising the Entrepreneurial Way Overview

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Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success Review

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Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success ReviewThe book provides a great overview of fundraising, communications and marketing online. Each chapter is a separate essay by an expert in the field. Topics include ePhilanthropy Strategy, Multichannel Marketing, Integrating Online and Offline Databases, Building Online Communities, Reaching & Inspiring Donors Online, Advocacy, Staffing, and ePhilanthropy Regulation and the Law.
The field of ePhilanthropy is evolving and many organizations are seeking answers to implementing online programs. This book offers great perspectives on how nonprofits can take advantage of technology to increase their effectiveness.
(Eve Fisher, Eden Web Consulting, M.S. Technical Communications)Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success Overview

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