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The Business of Consulting, (CD-ROM Included): The Basics and Beyond (Essential Knowledge Resource) ReviewI purchased The Business of Consulting, (CD-ROM Included): The Basics and Beyond (Essential Knowledge Resource) shortly after its publication. It has been a Godsend! Like most consultants, I'm an expert in my chosen area of consultation, which happens to be human behavior in the workplace. However, I found myself in desperate need of step-by-step guidance when it came to establishing and doing business. Your book and Alan Weiss's, Million Dollar Consulting, have become the Old and New Testaments of my Business Bible.I established my consulting firm late last year. After reading several books on how to start a consulting practice, I found The Business of Consulting to be the most helpful. Reading the first two chapters allowed me the opportunity to reexamine my reasons for getting into consulting as well as putting on paper what I actually bring to the table to be a successful businesswoman.
Chapter four, "Starting..." and chapter five, "...And Staying In Business", along with the CD-ROM of exhibits were particularly helpful to me. I cannot stress enough the importance of developing a comprehensive written business plan. Even if you're not looking for outside funding, a comprehensive business plan will guide you when you feel the need to be all things to all people. The best advice I received from The Business of Consulting book was "Go for the Big Fish; You'll Spend the Same Time Baiting the Hook." That statement was worth the price of the book. As the new kid on the block, I labored under the misassumption that I needed to start with smaller companies and earn a reputation. I soon discovered that smaller companies could not afford my services. I spent too much time presenting to people who wanted to haggle price. When I refined my market niche, I began to get the type of business I needed and desired. Now I market consulting services only to companies that need my services and can well afford my fee.
I realize that some people have disparaged The Business of Consulting as being "fluff" or void of substance. I take issue with such assessments because The Business of Consulting did, for me, what I feel the author purposed it to do; it guided me in creating a sound business foundation. Furthermore, when I face a business management problem, The Business of Consulting is the first source I turn to for a solution. Most importantly, The Business of Consulting continues to help me as I strategize for continuous growth.
I highly recommend The Business of Consulting as an excellent business development resource manual.The Business of Consulting, (CD-ROM Included): The Basics and Beyond (Essential Knowledge Resource) Overview
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